A strategy team at a large urban medical center wanted to increase its hospital outpatient department (HOPD) and ambulatory surgery center (ASC) market share for oncology in their service area, but they had limited insight into their outpatient market. They needed to understand the best regions to increase the footprint of their oncology service line, which required assessing physician referral patterns for outpatient facilities. With Clarify Markets, a cloud-based analytics software, they leveraged patient journey insights based on inpatient and outpatient data to understand their competitive position in the outpatient space. The medical center identified a $50M oncology opportunity within one region and decided to establish a new facility, which gave them actionable steps to grow past their direct competitors.
Provider: Health System Insights | March 22, 2023
Large medical center uses on-demand patient journey insights to identify $50M opportunity to grow their oncology service line
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Made for your most precise decision-making yet. Introducing the Clarify Atlas Platform®, our healthcare analytics platform and the foundation underpinning each of our building blocks. Atlas powers every decision with clarity brought from 20 billion data points and our best-in-class benchmarking technology.